Today, I want to discuss how entrepreneurs can do business – and create success and freedom – on your own terms.
Let’s begin by talking about assumptions.
I want to share a story with you. This morning, we arrived at the studio to film BernadetteTV, and it was clear, blue skies and plenty of sunshine. I immediately saw it as a wasted opportunity – we planned on being indoors all day, filming, so we wouldn’t be able to take advantage of the beautiful day.
So I said to my team, “How about after this, we find an outdoor spot where we can film an episode of BerandetteTV?”
We entered the studio and got to work. And while we were filming, as often happens in Ireland, the skies became dark and overcast.
Opportunity blue sky, lost!
Wondering what this has to do with doing business – and achieving success and freedom – on your own terms?
I realized I was making assumptions. We always film IN the studio. So even though the weather as really nice outside, because we “always” film indoors, we have to carry on filming indoors. Right?
You see, in business and in life, we get into patterns where we end up doing things not because we choose them, but because we’ve gotten into the habit.
In coaching people to grow their business into the kind that really works for their life, so they can enjoy the freedom they’ve envisioned for themselves, I’ve seen over and over that they stop themselves with the assumptions they make.
So I ask you: Are YOU operating under assumptions? In particular, under the assumption that you can’t have it all, that there has to be some kind of compromise?
The Number One challenge that stops people is our own thinking! I want to help you break out of that.
So I challenge you to sit yourself down and ask yourself: “If I had a magic wand and I could set up and design my business exactly how I wanted it to be, what would that look like?”
Which clients would you work with? How would you deliver your products and services? In person, one at a time, in groups, online? What type of business do you want? A huge global empire, or a simple business that allows you to reach lots of people?
There is enough technology and assistance out there that any of us can create the business we want, exactly as we want it.
I really want you to grasp this opportunity and recognize that you, too, can have it all – exactly how YOU want it!
God doesn’t give us our dreams without the ability to make it possible. So the business you’re dreaming about, the one you crave, is exactly the business you’re meant to have.
And when you have it – well, that’s when you’re going to show up and shine in the best possible way, make the biggest difference, AND enjoy the freedom you deserve in your biz and your life.
Running Your Perfect Business On Your Own Terms
So what’s the first step in creating your dream biz? You have to get really, really clear on what you want! The money you’re making, the clients you’re working with, the products and services you’re selling, and the amount of hours you’re working. Write it down as if you’re crafting your order for the perfect business.
Next, identify the first action you can take to align with this vision… to make this happen. It only has to be one step! Just that very first step.
Then, repeat after me: I claim it all. I choose to build my business on my own terms. I can have what I want.
I’d love to hear your stories about success on your terms. How did this resonate with you? Share in the comments below!
[spoiler]Hello, you’re watching Bernadette TV, online TV to help you be the best you can be in
your business and your life. Today we’re talking about how to do business on your terms.
All right, so this did seem like a good idea three hours ago. What has happened is we
arrived at the studio this morning and it was beautiful blue skies, and sunshine, and I
said to Ashley, my producer, what a wasted opportunity. We’re going to be indoors
filming all day, how about after we film some episodes in the studio, we head out to a
nice spot and find a nice outdoor spot where we can do an episode of Bernadette TV.
There is a saying, “if you want to make God laugh, show him your plans”, and I think God
is having a good old chuckle at us right now because in the meantime as it can happen
with the weather here in northern Ireland, the skies are gone overcast. There is no more
blue sky, but we’re not easily stopped. So we’re powering ahead. I’m going to make it
happen no matter what.
So I want to talk to you today about doing business on your own terms. The reason that
I’ve picked it for this particular episode is because I realized this morning arriving
at the studio that I was making an assumption. The assumption was, “Hey, we always film
here and even though the weather is really nice outside, because we always film here, we
have to carry on filming here.”
I think that often in life and in business that we can get into these types of patterns
where we end up doing things, not because they are things that we’ve actually chosen for
ourselves, but because it’s something that we’ve just got into a habit of, and
particularly in coaching people to help them to grow their businesses and have a
business that really works for their life.
One of the things that I’ve noticed over and over is that people stop themselves with
the assumptions that they make. There is almost like an underlying assumption that you
can’t have it all, that there has to be some type of compromise.
So today, I want to really challenge you to think about what is your ideal business and
if you could wave a magic wand and set-up your business so it was exactly how you would
want it to be, what would it look like? These days, there are so many opportunities in
terms of technology and the assistance that’s out there that pretty much any of us can
create the business that we want exactly doing it as we want to. The number one
challenge that stops people, in my experience, is our thinking. So today I want to help
you break out of that thinking.
So I want you to sit yourself down and ask yourself “If I had a magic wand and I could
design and set-up my business exactly how I wanted it to be, what would that look like?”
Who would be the clients that you worked with? What would you be delivering to clients?
Would you be working with them in person? Would you be leading groups? Would you maybe
be delivering information over the internet and never even speaking to a customer?
Now what type of business do you want? Do you want to have a huge business that’s like a
global empire that has lots of employees or maybe you prefer, like me, to have a simpler
business that enables you to still reach a lot of people. I reach over 6000 customers in
over 70 countries. And yeah, I have a very small team. I’m able to work from home. At
the moment for personal reasons and family commitments I choose not to have a lot of
travel in my business model.
I really want you to grasp this opportunity and recognize you really can have it exactly
how you want it. Not only can you have it, but it’s actually the best way to do it,
because I think God doesn’t give us our dreams without the ability to make it possible.
The business that you’re dreaming of, what you crave, what’s perfect for you, that’s the
business you’re meant to have. That’s where you’re going to show up and shine in the
best possible way. That’s where you’re going to make the biggest difference.
So two parts to this exercise. The first is to get really, really clear on what it is
you want, the amount of money that you’d be making, the types of clients you’ll be
working with, products or services, the amount of team. Think about your working hours.
If you got a preference that you only want to work school hours, you can absolutely have
that. So write it down as though you’re crafting your perfect order for your best
The second part of this exercise is then to identify what is the first action you could
take to align with this vision, first action you could take to make this happen. It only
has to be one step, just that very first step. As you say, I claim it all, I choose to
do business on my own terms, I can have what I want.
I hope this has inspired you to go and put it into action. I can’t wait to hear how you
got on with this. Would love it if you would share with me in the box below how this
episode has impacted you. I can’t wait until I connect with you on the next episode of
Bernadette TV. [/spoiler]