How to outsource and hire a virtual assistant

As an entrepreneur, you’ve probably discovered that you can’t do it all … because when you do, you become overwhelmed, routine things fall through the cracks, and your business gets “stuck.”

So what do you do when your business is growing and you’re feeling overwhelmed (which is a common facet of entrepreneurship)?

You hire an administrative assistant. You outsource.

When I ask business owners what they’d most wish for, it’s help. Right?



But how do you know if it’s really time to hire help?

Here are some of the classic signs:

  • Your to-do list is kilometers long, packed full of TONS of money-making activities you could and should be doing … but you’re neglecting many of them
  • You feel like your attention is being pulled in a million different directions
  • Routine tasks have started to slip through the cracks
  • You’re disorganized – wasting time looking for documents, emails, or proposals you didn’t have time to file properly
  • You’ve started working evenings and weekends, and you feel guilty about missing out on family time
  • The resentment is growing … you wonder why you’re putting in all this effort and it’s not paying off

Does any of this sound familiar?

These days, you have the opportunity to hire qualified help without the expense of hiring an employee. You can use online freelance websites to find virtual assistants who work as independent contractors (so you’re not hiring them as employees).

Now, if you’re like so many of the people I talk to, you’re wondering how you can afford to hire an assistant.

First, 3 big mindset shifts must occur:

  1. You must determine what you need to do to fund your new assistant. Maybe you need to take on 1 new client each month, or increase your rates across the board so you have money to pay for your assistant.
  2. You must learn to be okay with handing things over. You don’t have to do it all yourself!
  3. You must learn to recognize your assistant as an investment rather than a cost. Because once you have someone helping you with all the loose ends, you’ll have more time for money-making activities. More importantly, you’ll have more creative energy, which will generate new income.

So if you feel like things are breaking at the seams and it’s time to hire help, then get to it! Figure out where the money is going to come from, and do it. One of the biggest mistakes I see entrepreneurs make is putting off investing in an assistant until they’ve made the money to hire one.

It does not work like that.

If you wait until you have the money to hire an assistant, it’s not going to happen. The money is not going to magically appear in your bank account. So step up, make the decision, find a way to pay for it, and hire help.

I want to hear from you in the comments section below! Have you had an experience with hiring an assistant (or not hiring one)? Let me know what you think, and thanks for watching!



[spoiler]Today, on Bernadette TV; “Is it time to hire help?” Hello, and welcome to
Bernadette TV, online TV to help you be the best you can be in your
business and your life. This week, we’re asking the question, “Is it time
to hire some help?” This week’s question comes from Rita, who writes,
“Thanks so much for all the great info that you share. You’re an
inspiration.” Rita, you’re making me blush. Rita says, “I’ve been putting
your advice into action, and I’ve brought on new clients and business, and
my business is growing, but I’m starting to feel overwhelmed with
everything I need to get done. Recently, I’ve started working weekends,
just to stay on top of everything. But, I feel guilty about missing out on
family time. I know I probably need to hire an assistant, but don’t feel
that my growing business can support that kind of commitment yet. How do
you know when it’s the right time to hire an assistant?”



Rita, first of all, congratulations on all you’ve achieved so far and let’s
put this question into perspective. Isn’t this a great problem to have?
When you’re experiencing growing pains like this, it means that you’re
actually growing. So, the first thing to say to you is that every person
who’s started a business from scratch has gone through the same stage. You
are not alone and let’s face it, Rita, there’s only so much that one person
can get done in a day. I’m guessing if we were to look at your to-do list
right now, there’s a ton of things that you could be doing. Keeping up to
date on social media, reaching out to potential clients, finishing off a
proposal, maybe reviewing a new part of your website. The fact is, there’s
tons that’s pulling your attention. That doesn’t even include the real work
you have to do: the money making, income generating activities that require
you to sit down and focus and get paid.

It’s no wonder. When you ask most business owners what they would most wish
for, it’s help; but, here’s the problem, Rita. If you try to do everything
yourself, your business is just going to get stuck in the same place. To
grow your business, you must get some help. So, here are the signs that
it’s time to get some help. Routine tasks are starting to slip through the
cracks, and you know that it could affect your reputation. You’re wasting
time, maybe looking for documents or because you haven’t had time to keep
things in order. Maybe you’re working weekends or having to work late into
the evenings just to stay up. Maybe you’re starting to find that you’re
getting ever so slightly resentful that you’re putting in all this effort,
and it feels like it’s not paying off.

These are all signs that it’s time to hire some help. So, once you know
that you need to hire help, what can you do? Well, the good news, Rita, is
these days, there’s so much opportunity to hire qualified help without
having to go and pay for the expense of having an employee. When I started
out, my first assistant was a virtual assistant. She was actually based in
America, even though I was working in Ireland. I think I started out paying
something like $300 for 10 hours of her time every month. You can find
qualified virtual assistants in places like or

Now, the next question you’re probably asking is; “How can I afford to do
this?” Well, actually, if your business is growing, and things are starting
to slip through the cracks, the question you really need to be asking is:
How can you afford not to do it? A big mistake that I see business owners
make at moments like this is they put off investing in the assistant until
they’ve made the money to pay for the assistant. I can tell you right now.
It does not work like that. You have to think differently.

You have to ask yourself, “OK. If I’m going to invest in this assistant,
what do I need to do in the business to fund the assistant?” So, it may be
that you need to go out and secure one new extra client every month to
cover the cost of paying for your assistant. Maybe you need to increase
your prices across the board, so that you have the funds to pay for an
assistant. But whatever you do, don’t wait, because the money, I’ll tell
you right now, is not going to magically appear in your bank account one
day. You have to make the decision to step up and invest in your business
by hiring an assistant. Then, you will find that the time that that person
frees up, but more importantly, the mental space that gets freed up when
you’re able to hand off some of those routine tasks will automatically grow
your business.

I experienced this very same thing; of course, I was nervous about
investing in my first assistant. But, what I found is, when I got things
off my plate, it freed up my creative energy. I was coming up with many
more new ideas for opportunities and projects that made far more money than
the investment in that assistant. So, there’s a big mindset shift that has
to happen here. The first mindset shift is about being OK with handing
things over; because particularly, as women, we think we have to do it all
ourselves. The second part is, then, recognizing that your assistant is not
a cost. It’s actually an investment, an investment in growing your

So, there you go, Rita, that’s my advice to you. Congratulations on all
you’ve done so far. I’m really cheering you on the next stage of your
journey, as you step up and into hiring your first assistant. I can’t wait
to hear how it works out. So now, it’s over to you. Where are you in the
scheme of things? Can you relate to Rita’s situation? Are you at that same
point where things are starting to feel like they’re breaking at the seams,
and it’s time to hire help? Maybe you’ve been nervous about hiring help.
You’ve been asking yourself, “Where’s the money going to come from?” Or
maybe you did step up and hire help, and you have a story to share with us
about the difference it made for you. Whatever your situation, I would love
to hear more.

So, please come on over to, and leave your comments on
my blog. I look forward to connecting with you there, and also seeing you
on the next episode of Bernadette TV. Today, on Bernadette TV: Is it time
to hire help? Today, on Bernadette TV “Is it time to hire help?” Simon and
the boys[/spoiler]